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Valana Minerals - Liberate Your Face!

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Valana Minerals - Liberate Your Face!

Valana Minerals creates, markets and sells all natural and vegan mineral makeup specializing in shades for women of color. Our products options allow you to naturally liberate your face.

Website: http://www.valanaminerals.com
Location: Valana Land, California (aka San Marcos, CA)
Members: 35
Join the Discussion: Apr 17

Valana Minerals® Media Kit

WELCOME TO A WORLD OF LUXURY
With Valana Minerals® our customers can rest assured that our products contain the most pure, naturally luxurious ingredients available, along with colors and collections designed for people with various shades of tan and brown skin. The quality is not only evident in our cosmetics, but also in our accessories and customer service.

Although Valana Minerals® color cosmetics are created to coordinate with ethnic skin tones, the majority of our products work wonderfully with a diverse range of skin tones. You will discover the exceptional quality of our products transcend the limitations of skin color.

Please accept this personal invitation to experience the pure, simple, natural luxury that is Valana Minerals®.


BIO / OVERVIEW
Meet the "Val" in Valana

For many years, I was frustrated by horrible customer service and the lack of high quality natural cosmetic products for myself and people like me, with brown skin. I avoided the disappointment of the department store cosmetic counter and bought inexpensive, poor quality cosmetics that only added to challenges because of poor color selection and harsh chemical additives. I also sold popular name brand cosmetics but I still found myself mixing and adding ingredients to products to better suit my needs.

Several years ago I suffered an illness, which was worsened by an “overdose” of an ingredient commonly used in shampoo. This inspired me to learn more about the ingredients used in skin care products. As I learned more about the harsh ingredients in many skin care products I became concerned for my health and began to make my own skin care ‘concoctions’ at home.

My educational background is in Sociology, and Fashion Design and Merchandising. I truly enjoy studying and exploring anything artistic, other cultures, and my own culture. I have traveled extensively and in my travels I’ve shared my experiences and discovered that people of color around the world have the same frustrations I’ve experienced with skin care and color cosmetic products.

Many mass market cosmetics companies don’t provide color selections that address the wide range of skin tones and undertones among those with various shades of tan and brown skin. One size does not fit all. In the area of natural and vegan skin care, product availability has been scarce...UNTIL NOW.

Now that I have discovered a natural mineral makeup formulation and color selection that works for me and my loved ones, I want to share. I specialize in natural, vegan cosmetics in shades for people of color. I created Valana Minerals to help you feel confident and look great, naturally.


PRESS / MEDIA
Click here to see the clip. San Diego, CA - Channel 9/51 KUSI beauty expert and makeup artist Karol Young Moses demonstrated Valana Minerals products and brushes on the morning show, Good Morning San Diego. Karol has years of experience and she has graciously offered to use her expertise to demonstrate Valana Minerals during her segment. Thanks Karol (Karol is wearing Red
Amber - Stardust Luxury Foundation)

San Diego TV Show: Community Issues: A Tapestry of Concerns - Valerie of Valana Minerals interview on Public Television in San Diego. This is a half hour interview in which Valerie describes her motivations for starting Valana Minerals and the future of the company. Online version coming soon.

The Toronto Star Newspaper - Journalist Erin Kobyashi - "Natural cosmetics scarce for women of colour"
Article profiling Valana Minerals in the international marketplace

Press/Media
A quick link to a collection of the most recent videos and articles published about Valana Minerals including two video segments from the KTLA Channel 5 Morning Show , MORE Magazine, Women's Wear Daily Magazine and World Bride Magazine entries.

Beauty Reviews
A quick link to a collection of the most recent beauty reviews of Valana Minerals in blogs and print.

Customer Comments
A quick link to some of our customer comments regarding our products and service.

Certificate of Appreciation
Valana Minerals earned a certificate of appreciation from PETA for our superior quality synthetic/vegan cosmetic brushes.

Indie Beauty Feature
Valana Minerals featured in the Indie Beauty Network article

Indie Beauty Tip Feature "You Never Know Who's Watching"

Black Meetings and Tourism Article
Article profiling Valana Minerals owner and and introduction to the company.

Social Networking Sites
http://www.valanaminerals.com/blog
http://www.facebook.com/pages/Valana-Minerals/243898135226 http://www.facebook.com/valanaminerals
http://www.twitter.com/valanaminerals
http://www.youtube.com/valanaminerals
http://www.indiebeauty.com/profile/ValerieReedValanaMinerals

ARTICLE TOPICS INCLUDE:
Mineral Makeup
Cosmetics for Women of Color
Cosmetic Diversity (Globally and Domestic)
Vegan Cosmetics and Accessories
Natural Cosmetics
Natural Ingredients
Handcrafted Makeup
Cruelty Free Cosmetics
Safer Cosmetic Choices
Small Business
Beauty With A Conscious
Women Owned Business
Minority Owned Business (Cerified MBE)

CONTACT VALANA MINERALS
Valana Minerals - Valerie Reed
P.O. Box 2024 - Oceanside - California - 92051
valerie@valanaminerals.com
1.URSPARKLED (1.877.727.5533) or 760-510-6682
http://www.valanaminerals.com

Discussion Forum

Welcome

Started by Valana Minerals® - Valerie R. Oct 19, 2008.

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You need to be a member of Valana Minerals - Liberate Your Face! to add comments!

Comment by IBN Member Carol Jackson on January 7, 2010 at 2:26pm
Absolutely stunning colors......I wish only good things for you in this new year!
Comment by Esther Jo on September 23, 2009 at 1:54pm
Your website and products look superb. I think your makeup will work on my Asian skintone as well, great to know about your all-natural line.
Comment by latanya on May 22, 2009 at 4:45am
Do you have to be a make-up artist to put the mineral make-up on other people faces?
Comment by Benita Russell on March 30, 2009 at 7:46pm
Awesome news Valerie! Congratulations. I will be sure to look for More magazine when I am in the store this week.
Comment by Lorraine Pierce-LAminerals.com on March 30, 2009 at 7:34pm
Woo Hoo Val! You go girl!
Comment by Jennifer Kirkwood on March 29, 2009 at 5:54pm
wow! good for you! I love More magazine. What a great venue for you and your product to be featured!
Comment by dM, CEO on March 29, 2009 at 5:26pm
Valerie, this is fantastic news! I am so excited for you and look forward to featuring you in this week's newsletter. The tips and experiences you provided and gave me permission to share are wonderful and I know they will help a lot of people. Congratulations! You deserve this and I am so excited for you!!
Comment by Valana Minerals® - Valerie R. on March 29, 2009 at 3:46pm
Over a year ago journalist Rebecca Adler Warren contacted me as she was researching a story on 'green businesses owned by women 40 or over.' After months of work her article was published and Valana Minerals was one of the featured stories in the April edition of More Magazine. The title of the article is "Bright Green Ideas" and I'm so excited to have been included. So, when you find yourself at a check stand or news stand pick up a copy of the April edition of More Magazine (I'm on page 74). Let me know what you think.

Comment by IBN Member Lisa Kasper on October 22, 2008 at 12:01am
Hi Valerie! :)
Your lip gloss is amazing! I love it. I think my daughter (she's 6) loves it just as much. The light coppery one is her favorite. I will have to pry it away from her. Thank you so much!
I am going to show the girls at work your website :)
*Gratefully*
Lisa Kasper
Comment by Donna Standridge on October 19, 2008 at 7:42pm
Yep... I think thumbnails with links to download hi-res images would be a good thing!
 

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